AYTM – INTRODUCING AW17

Many new looks and an increased focus on furniture are just a few of reasons we are very happy to present the AW17 collection to you.

The rules of simplicity are being challenged greatly with this collection. The details are intricate yet subtle and the colours are sophisticated but impactful, all to emphasize what has become a signature style for AYTM. This season we are paying a lot more attention to furniture as we have expanded the range and are introducing three new lines. We are sure you will love the new furniture designs as they are an extension of AYTM’s signature style. Along with all the new and classic pieces, we hope you will enjoy the autumn - winter 2017 collection.

Our showroom is now open for visits and we hope to see many of you at the fairs this coming autumn where you will find us at Formex, Maison et Objet and Oslo Design Fair.

View the new AW17 catalogue…

For more information email us at contact@aytm.dk or call +45 86782620

All images are ready for download via link below.

Visit press area…

AYTM at Milan Design Week

Meet AYTM at the Brera Design Apartment in cooperation with Studio Pepe and Studio Labo for the FUORISALONE 2017 and beyond – the showroom is open throughout April.

To celebrate design and the wonderful traditions for interior and furniture design in both Denmark and Italy, AYTM have joined forces with the well renowned Studio Pepe and Studio Labo for the 2017 Milan fair – the event is called ‘The Visit’. This will be a unique opportunity to see AYTM in the great setting of the Brera Design Apartment along with other magnificent design brands from around the world.

“The opportunity to show in Milan during the Design Week is a very unique one for us at AYTM. We have had a flying start for our brand for almost two years now, so to be approached by Studio Pepe for this cooperation was thrilling for us. We view this as a wonderful window of display at a time when all eyes are on Milan.” – Mille Bredahl-Hansen, AYTM Marketing & PR manager.

The cooperation spans for the full month of April 2017 and will display a wide variety of products from the AYTM collection. The pieces from AYTM will be on display throughout the apartment and will give guests a unique and inspirational perspective due to the mix of collections from various designers.

Please stay tuned for more reports from Milan Design Week.

For more information on The Brera Design Apartment visit; www.breradesignapartment.com and www.thevisit.it.  

To Visit the Apartment during April, please e-mail contact@aytm.dk or call +45 53853133

Are you a member of the press? Press preview for the Brera Design Apartment is on March 31st 2017. There is limited access, so book at contact@aytm.dk before March 27th 2017.

Location:

Brera Design Apartment
Via Palermo 1
20121 – Milano

For further details, please contact Mille Bredahl-Hansen, mib@aytm.dk or +45 5385 3133 Download the press release here...

INTRODUCING SPRING/SUMMER 2017

A new season is fast approaching and it is our distinct pleasure to present our latest collection to you.

With 2017 comes new inspiration, new ideas, new colours, textures and materials. This season introduces new designs with interesting graphic lines and shapes, which have been mixed in with a variety of materials to create that signature AYTM look. Spring is about warmth, joy and excitement about new things to come. With this new collection we feel that give you all of that. The colours and tones are a mix of vibrant and warm colours and as always we have built on to the familiar styles by adding new colours. We think you will be very excited about the many new shapes we are introducing – classic shapes, but interestingly displayed.

It is our joy to continue the path AYTM is on and we hope you will join us along the way.

ENJOY!

View SS17 Catalogue

Image download here… 

 

Spring 2017 Trade Fairs

We are pleased to introduce our program for the spring/summer 2017 trade fairs - we hope to see you there.

Formex

Stand to be announced
18-21 January
Stockholm, Sweden

Maison & Object

Hall 7 – Stand to be announced
20-24 January
Paris, France

Oslo Design Fair

Stand to be announced
25-28 January
Oslo, Norway

Please contact us at contact@aytm.dk for appointments in our showroom in Aarhus, Denmark.

Introducing Leise Dich Abrahamsen

Leise Dich Abrahamsen has provided the artwork for wall reliefs and art prints for the autumn/winter 2016 collection. Get a little insight into Leise’s creative mind here.

”I have created and drawn since I got my first paper and crayons at two years old. Later on, I met other artists in Copenhagen, and it was an inspiring environment, full of possibilities and challenges and it became a road I have followed ever since.

As a multi-faceted artist, I find inspiration everywhere; glimpses of everyday life, language, sound, shapes, structure, movement, architecture, countryside, city, people, communication – it’s a large pot I keep boiling and tapping the essences from. I am also deeply passionate about colours and the endless possibilities they provide makes happy.

My interest in design is often awakened by industrial design such as a good can opener or elastic bands. I also find it exciting when people work with new materials and find ways to re-use and recycle materials. I always appreciate beautiful shapes and fine materials.” – Leise Dich Abrahamsen

The collection consist of three wall reliefs where simple and graphic fixtures on a surface is translated to multi-dimensional objects that can hang on a wall or stand for decoration. The art prints are made with a composition of colour and stroke that creates a sense of movement. The art prints and wall reliefs can also be combined to individual taste.

New Autumn/Winter Collection

A new season is upon us, so it is time to present the latest designs from AYTM for autumn/winter 2016. A year has gone by since we introduced AYTM and your reception has been overwhelming. We consider it a privilege to be able to continue our journey with what has become a loyal and dedicated following over the past year – and give you all great new styles to give this season the perfect start.

The focus this season has been on making a natural progression from the existing styles. So new materials have been introduced, new colours that will accentuate the season perfectly, and shapes and textures that will surprise you.  

With this new season, AYTM presents a wide variety of new items in complete tune with the strong design identity of the brand. Some designs will challenge the new trends and others will build on the looks and styles that are already loved.

An interesting surface that need to be touched to understand what it is. A bombastic design that will make a huge impact in any room and sheer elegance to accentuate the lovely tones autumn seems to bring.

AYTM’s continued goal is to give you luxurious interior design that is deeply imbedded in the Nordic style in a sophisticated and elegant manor. The balance between colour and material along with the simplicity of the designs create impactful styles that are now becoming iconic.

For more information, write to contact@aytm.dk

Seeking Agents for AYTM

To help us cover the demand for our rapidly expanding brand, we are seeking motivated agents within interior design. We expect you to be an experienced sales person with drive and ambition for excellence.

We design and create luxurious interior design and small furniture that, with its sophisticated elegance and simple lines, become products in high quality with exquisite details. The style is Nordic, but with an international perspective, which comes across in bold choices of colour, brave use of materials and interesting shapes, which have become AYTM’s signature.

We are a young team of dedicated people, who work hard at building a successful brand, business, and at giving people something new and unexpected for their home. We are a part of Gran Living, which is an experienced provider of private label interior design to large costumers within furniture and design.

We are looking for agents with insight into interior design and with extensive sales experience. We expect you to be highly motivated and independent in your daily work, but you can count on support from our head office to ensure AYTM will also be a success for your business.

If you are interested in learning more, please contact Sales Manager, Charlotte Rasmussen at; cra@aytm.dk or phone; +45 3070 7133

Presenting Spring-Summer 2016

The spring – summer 2016 season is upon us and it is our great pleasure to present the second season of beautiful styles from AYTM.

We continue to bring you luxury home interior and small furniture, and this season we have included new items to the collection and continued the beautiful classic designs from our first collection.

AYTM approaches the concept of Nordic design in a sophisticated and elegant manner with focus on high quality and exquisite details. In spite of their simple idiom, the products are eye-catching and impactful.

All we design and create is with focus on contrast of materials and surfaces, beautifully balanced in a soft colour palette.

Be sure to look through the new catalogue and visit us at the trade fairs for the season. Click here…

For more information, please e-mail us at: contact@aytm.dk

Gran Living and AYTM moves to new inspiring premises on Aarhus Harbour

Growth and new initiatives have created a need for larger premises for Gran Living and AYTM, which until October 1st 2015 have been located in Aabyhoej. Especially the launch of our new brand AYTM has caused the need for larger premises.

The need for more room has been vital in our choice of moving to Aarhus Harbour. At the same time, we are thrilled to be surrounded by the creative environment which characterizes Aarhus Harbour.

The new office also makes room for our new inspiring showroom for AYTM.
You are welcome to visit our new showroom and check out the amazing autumn/winter 2015 collection by appointment.

Our new address is
Balticagade 10 gf.
8000 Aarhus C

Press release

Nordic design anno 2015 
With ten years of experience in design and production of home interior, the couple Kathrine and Per Gran Hartvigsen has decided to launch the new interiors brand AYTM. AYTM is described as understated luxury and approaches the concept of Nordic design in a more sophisticated and elegant manner. In spite of their simple idiom, the products are eye-catching and impactful.

AYTM designs luxury home interior and small furniture which given the choice of materials and idiom creates timeless designs. The intention of the first collection is to inspire people to dare more through the more expressive approach to Nordic design. The collection has been created with focus on contrasts of materials and surfaces. The idiom is simple, and the colours are balanced and soft. The collection focuses on high quality and exquisite details.

Behind the collection is a team of passionate and talented designers headed by Anne Stensgaard. They have worked diligently to create an expressive and complete collection. 
In the first collection, AYTM’s universe of home interior is primarily designed for the dining room, living room and kitchen, but the range will be expanded to the other rooms of the home in the coming collections. AYTM will twice a year be supplemented with new designs.

Behind the new brand AYTM is the couple Kathrine and Per Gran Hartvigsen who has successfully run the company Gran Living ApS since 2004. Ever since its foundation, the company has designed and imported quality home interior for leading furniture chains and has extensive experience with trend spotting, development of its own designs, and production of interior for the home. This experience should now prove beneficial in the establishment of AYTM.

Kathrine Gran Hartvigsen said: “We want this, and we think that we can add something new to Danish design! Therefore, we have invested heavily from the start - which is also reflected in the size of our first collection. We are so excited to show AYTM to the whole world, and we are confident that customers will be just as excited as we are. “

 

AYTM and Gran Living have showroom and headquarters in Aabyhoej, a suburb of Aarhus, where a staff of 15 people is employed. In addition, Gran Living has an office in Shanghai, China with three employees. During the autumn of 2015, AYTM and Gran Living will move to larger premises located in the creative environment at Aarhus Harbour. AYTM’s showroom can be visited by appointment.

For more information pleace contact Kathrine Gran Hartvigsen at contact@aytm.dk